Labor used to be bodily work with limits, meaning your leisure time was yours while your labor time created capital through products and services.
Sociologists once thought the only way to know someone was by what they did in their free time; at work, they were compromised.
The miracle of social media is how it has converted “disposable time” into fixed capital; the mechanics of capture bypass physical labor limits to consume thoughts, style, and representation, altering it into material, structural wealth.
The machinery of capture has ensnared us, but we have gone willingly out of awe and fear. Beginning with industrial bodily factory ballet and permeating to our mind and time, we are now devoted to the mechanics of the algorithmic desire.
“but this is the art of the machines—they serve that they may rule.” Samuel Butler, 1897