We all have certain traits that we identify with, such as intelligence or kindness. However, we may feel the need to exaggerate and elevate these traits to appear more special and deserving than we actually are.
This may involve engaging in gray morality (hedging) to gain an advantage. For instance, we may believe that we deserve more time off, special consideration, or forgiveness when in thee wrong.
Ultimately, this behavior is driven by our insecurities, which in turn creates situations that are not secure.